Background
The client is a large-scale production factory specializing in advertising signboards for shopping malls and office buildings. They need to meet diverse and highly personalized demands from different clients, often with large and time-sensitive orders.
Pain Points
- Traditional screen printing involves long production cycles and unreliable delivery times.
- Outdoor signage must have high weather resistance with vivid, long-lasting colors.
- Frequent design changes require flexible and fast design adjustments to accommodate last-minute client modifications.
Solution
- UV flatbed printers are used to print directly on PVC and acrylic boards, eliminating the need for spraying and lamination.
- High-weather-resistance UV inks are used to ensure color fastness and durability for over 2 years of outdoor exposure without fading.
- Digital printing allows for quick and flexible design changes to meet dynamic customer requirements.
Results
- Production time per signboard was reduced from 30 minutes to under 5 minutes.
- Delivery speed improved by 60%, significantly increasing customer satisfaction.
- Production costs were reduced by approximately 30%, and order volume increased by over 50%.
