Background
The client is a premium cosmetics brand that requires packaging boxes with a luxurious feel and distinctive designs, along with multilingual information support.
Pain Points
- Packaging must feature spot varnish and embossed effects to convey a high-end image.
- A wide variety of product types with small batch sizes require flexible customization.
- Multilingual labels and design variations are difficult to manage with traditional printing methods.
Solution
- UV flatbed printers were used to apply spot varnish and embossing, enhancing both visual appeal and tactile quality.
- Digital printing supports multilingual content and personalized data, enabling agile and small-batch production.
- High-precision alignment ensures exact reproduction of intricate designs.
Results
- High-quality production was achieved even for small batches, shortening the time-to-market for new products.
- Packaging aesthetics were significantly improved, enhancing overall brand image.
- Sales increased by 20% compared to the same period in the previous year.