Client Background
The client is an OEM/ODM manufacturer for a well-known e-cigarette brand, fulfilling orders for multiple European and American clients. Their products include metal vape pens, plastic pods, battery housings, and premium gift packaging.
Pain Points
| Category | Problem Description |
| Personalized Vape Pens | Brand owners require custom colors, logos, and patterns. Traditional methods like stickers or spray paint are prone to peeling and are not environmentally friendly. |
| High Precision Demands | Vape pens have small diameters and smooth surfaces, requiring ultra-precise positioning with a tolerance of no more than ±0.1mm. |
| Varied Materials | Materials include aluminum alloy, stainless steel, ABS plastic, and PC, all demanding strong ink adhesion and abrasion resistance. |
| Small Batches & Frequent Design Changes | Frequent design updates and low-volume production make traditional screen printing costly and inflexible. |
| Customized Packaging Needs | Packaging boxes and display cases require premium print effects such as embossed logos and selective varnish for enhanced brand perception. |
